First impressions are important and your customers first impression is as they step into your retail store or office space. First impressions are what determines if a client returns or chooses a competitor. Take a moment, look around your entryway and decide if it makes a great first impression on anyone walking through the door.
The good news is that there are improvements you can make to create an welcoming entryway. Here are our five quick tips for London businesses to keep entryways welcoming, encouraging customers to use your services and come back time and time again.
Adding colour to your walls is a great way to make your entry welcoming to visitors and customers. You don't have to invest in expensive artworks. Don't use posters and dated artwork, rather choose pieces that work with the design of your entry, whether it's a reception area or the first steps a client takes to reach your door.
When your entry is cluttered with debris and dirty, it is noticed within seconds when someone enters your London business. It is essential to keep your entryway spotless and healthy, creating a welcoming environment for visitors and employees alike. Remove any old magazines, remove any clutter or debris, and ensure that surfaces are cleaned and sanitised to remove dust, dirt, and any debris. If you have stained furniture, consider upholstery cleaning or replacement, to reduce unpleasant odours and ensure your entry is sparkling and clean.
Lighting, from ceiling lights to lamps help brighten up your entryway, making it more inviting. If your business doesn't enjoy the benefits of natural light, ensure proper illumination. This not only makes it safer for visitors, but also ensures your entry is welcoming and pleasant. There is nothing worse than walking through a dark entryway, it can reduce your clients impression of your business, while increasing the risk of slips and falls.
You may not realise what an impact your flooring has on your customers perception of your business. When you have old, worn, and dirty carpets that are brimming with stains, it gives off a bad impression, and can negatively impact your professionalism. Ensure carpets are clean, free of stains and odours, while hard floors should be swept and mopped, with regular polishing or cleaning, to keep them gleaming and welcoming.
It is not a hard task to ensure every visitor to your business is welcomed with a smile. Your staff also play a major role in the first impression a customer has of your business. Greeting clients with a gleaming smile is essential, making them feel welcome and at home as they step through your entryway.
In addition to the above five quick tips to keep entryways welcoming, our team also recommend some additional tips to set your business apart from competitors:
Your business entryway is essential to your long-term success and you want to ensure it is welcoming to visitors at all times. From being sparkling clean with gleaming floors to adding some artwork and greeting clients with a smile, are all great ways to ensure your clients feel welcome and comfortable on arrival. Get in touch with Sloane Cleaning Services if you need assistance in creating a welcoming entrance for your London business.